How to use schema markup to make an impression in search
Every business is unique in its own way and schema markup can help convey that in Google search.
Martha van Berkel on January 11, 2021 at 8:00 am
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Schema markup aka structured data is a niche area of SEO that helps search engines explicitly understand the content and better match a page to a searcher’s intent. When you adopt schema markup on your website, you also become eligible for rich results. Rich results make your content stand out in the search engine result pages, helping you engage your audience and yield clicks! In this article I’ll cover the ways you can leverage schema markup within the Enterprise to stand out in search and gain insights.