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5 Benefits to Using Visual Content in PDF Marketing Materials

5 Benefits to Using Visual Content in PDF Marketing Materials Research shows that images can increase sales. This is why you should add them to your PDF marketing materials. Bio 592 One way to supercharge your marketing material is by adding strategically chosen images. Advertisement Adding the right images to your PDF marketing assets is proven to grow more sales. Scientists have discovered that humans remember images better than words. They believe it’s an evolutionary survival feature to be able to vividly recall what was seen. Research has also shown that images are a powerful tool for communicating your marketing message and increasing sales.

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