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With more local and international entertainment releases to watch out for, Twitter is the place to be
Photo from CNN Philippines / Twitter
Twitter is the go-to place for people to discuss their favorite K-drama series, get scoop on new movie releases, and check out fresh drops in music. Although 2020 put a pause on real-life concerts or cinema experience, fans found their arena online.
During times of uncertainty, digital detox was put on hold as people turned to online entertainment for a meaningful escape from all the stress and worries of the world. In the first quarter of 2020, Twitter saw 678 million entertainment-related conversations in SEA. While conversations in the Philippines about celebrities, local TV, and movies dipped last year, Tweets about shows available on OTT channels increased throughout the region in countries with 184% growth (Q3 2020 vs. Q3 2019) in the Philippines.