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IAB Adds Veteran Marketer Carryl Pierre-Drews to Leadership Team and Bolsters Public Policy with the Addition of Jeff Murray

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NEW YORK, Feb. 24, 2021 /PRNewswire/ Interactive Advertising Bureau (IAB) announced today that Carryl Pierre-Drews has been named Senior Vice President of Marketing and Communications and Jeff Murray has joined as Vice President for Public Policy. Pierre-Drews will report directly to IAB s CEO David Cohen and Murray will report to Dave Grimaldi, Executive Vice President, Public Policy.
At IAB, Carryl will bring her passion for data-driven storytelling that connects brands with audiences, said Cohen. She has a track record of infusing innovation into the marketing function and building and managing exceptional teams, and I look forward to working with her as we bring new products, data, and thought leadership to our membership and the industry writ large. ....

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