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Diversity Insight: How Hope CU makes loans in economically challenged areas This community development financial institution works to counter racial disparities in the Deep South that deepen the pandemic’s impact. January 8, 2021 by Karen Bankston, CU Management The economic hammer of the COVID-19 pandemic has fallen especially hard on the Deep South, which only recently climbed back from the Great Recession, says Pearl Wicks, chief operating officer of $350 million/36,000-member Hope Credit Union, Jackson, Mississippi. Total employment in Mississippi did not recover to pre-recession levels until October 2019, just months before the outbreak led to widespread business shutdowns. The United States as a nation crossed that threshold in May 2014, Wicks notes.

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