Financial professionals must be 'ahead of AI curve', PFS insists moneymarketing.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from moneymarketing.co.uk Daily Mail and Mail on Sunday newspapers.
It is not a ‘must’ for the advice industry to adopt artificial intelligence (AI) but it can be used to bring efficiencies to the financial planning process and the technology will improve over time, delegates heard.
Smaller advice firms should build a network with other advisers who want to invest and experience in technology, according to Commotion chief technology officer Derek Gardiner.
Advisers need to be able to identify their ‘technology superpower’ and decide where they want to put their focus, Wealthstak chief executive Vincent Heys says.