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Small Businesses That Were Boosted by a Famous Visit GOBankingRates 4/1/2021 Gabrielle Olya © White House/News Pictures/Shutterstock / White House/News Pictures/Shutterstock Mandatory Credit: Photo by White House/News Pictures/Shutterstock (11772223a)First Lady Jill Biden visits The Sweet Lobby bakery Friday, Feb. It can be hard for a small business to gain recognition outside of its own neighborhood, but sometimes, if the right customer pops in, it can lead to a surge of publicity and a huge boost in interest and even sales. This recently happened when First Lady Jill Biden paid a visit to a Washington, D.C., pastry shop. According to Washington’s ABC7, Biden went to The Sweet Lobby in the Capitol Hill neighborhood shortly before Valentine’s Day and purchased one of everything in the shop. Since word got out of her visit, business has spiked.

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