Independent Music Is Doing Well Because Companies Are Promoting It: Sonu Nigam
In an exclusive interview with Outlook’s Eshita Bhargava, Sonu Nigam talks about Hope for O2 , his journey in the Hindi film industry, how the music industry has evolved, the role of social media in building an artist, and much more. File photo Eshita Bhargava 2021-05-13T08:12:31+05:30 Independent Music Is Doing Well Because Companies Are Promoting It: Sonu Nigam outlookindia.com 2021-05-13T20:41:39+05:30
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Give Sonu Nigam any song and he will make it his own with his signature style – he keeps it melodious, effortless, and unhurried. He is one of those singers who don’t need a big banner or a movie to own a song and can simply elevate the music with his impeccable performance. Recently, Sonu joined Actor, M.D. Katalyst Entertainment Nitin Arora and Mission Oxygen in a virtual fundraiser ‘Hope for O2’. to raise funds for better availability