An advertisement-free version would start at an introductory price of Rs 29 per month for streaming on a single device and go up to Rs 89 for a "Family" plan to stream on four simultaneous devices.
Reliance Jio has launched JioCinema Premium, a new subscription service in India, offering ad-free streaming in up to 4K quality for just Rs 29 per month. The move aims to attract a wider audience, challenge competitors like Netflix and Disney Hotstar, and disrupt the subscription video-on-demand market with affordable pricing. JioCinema s strategic pricing reflects its commitment to democratising premium entertainment, leveraging its distribution network, and catering to the rising demand for quality content. JioCinema s expansive content library, featuring titles from top Hollywood studios, positions it as a key player in the rapidly evolving streaming industry in India.
The aggressive pricing would place JioCinema in a stronger footing to compete with Netflix and Amazon after an agreement with Disney to merge India TV and streaming assets.
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