Google unveils AI advertising tools adnews.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adnews.com.au Daily Mail and Mail on Sunday newspapers.
Google added that it wanted to help retailers go beyond simply listing their products to creating experiences for shoppers. It has introduced three new ad formats powered by Google’s generative AI. Initially launching for retailers as a closed beta later this year, Google said a brand can connect their short-form product videos - or videos from creators - to their ads.