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Creators raising venture capital: unsettling or genius?

When Slow Ventures announced that it would set aside $20 million to invest in individual creators, GP Sam Lessin responded to onlookers’ confusion with a memorable quip: “it’s def not indentured servitude.” Companies like Spotter and Jellysmack underwrite YouTubers’ back catalog in exchange for upfront cash, while Creative Juice will fund a creator in exchange for a cut of revenue over a set term. Mythical, the entertainment studio owned by YouTube stars Rhett and Link, launched a $5 million venture capital fund for creators in 2021. ....

David Dobrik , Megan Lightcap , Daniel Trasher , Sam Lessin , Marina Mogilko , Steve Rinella , Jon Stewart , Jarvis Johnson , Los Angeles , Neel Yalamarthy , Daniel Thrasher , Slow Ventures , Creative Juice , Sorry Girls , Daily Show , Spark Capital , Seven Six , Unshackled Ventures ,

Creators raising venture capital: unsettling or genius?

Creators raising venture capital: unsettling or genius?
techcrunch.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from techcrunch.com Daily Mail and Mail on Sunday newspapers.

Sam Lessin , Jon Stewart , David Dobrik , Neel Yalamarthy , Daniel Thrasher , Megan Lightcap , Los Angeles , Steve Rinella , Daniel Trasher , Jarvis Johnson , Marina Mogilko , Slow Ventures , Creative Juice , Sorry Girls , Daily Show , Spark Capital , Seven Six , Unshackled Ventures ,