Like many entrepreneurs, Brandon Weisenberger remembers the exact day he was inspired to start his business.
âIn the fall of 2019, I had taken my wife, Whitney, and our 2-year-old son, Oran, out for a kayak trip on Crab Orchard Lake. That one evening, we spent 33 minutes out on the water. In that 33 minutes, we developed a lot of really strong memories. It was just a great experience and we came away from that night wanting to replicate that experience, not just for us, but for others,â he recalls.
Weisenberger calls the experience âtransformativeâ and he set out to help others enjoy kayaking.Â