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Starwood and AJ Capital Launch Outdoor-Focused Hotel Brand

Field & Stream Lodge Co. will offer affordable and authentic outdoor experiences through lifestyle lodging units across the U.S. ....

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Barry Sternlicht's Starwood Capital and AJ Capital Partners establish Field & Stream Lodge hospitality platform.

Starwood Capital Group ( Starwood Capital ), a private investment firm with a primary focus on global real estate, and Adventurous Journeys Capital Partners ( AJ Capital ), a dynamic real estate and hospitality company, today announced the launch of Field & Stream Lodge Co. ( Field & Stream ), a branded hospitality platform aiming to create modern and affordable lifestyle lodging across the United States. Field & Stream is an iconic American brand established in 1871 which brings great authenticity and brand recognition to a category of generic hotel offerings. ....

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Local developer launches outdoors-focused hotel brand

AJ Capital teams with global real estate titan Starwood on Field & Stream Lodge Co. ....

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