Commercial radio’s biggest shakeup in years: Previewing 2021’s breakfast selections
Ahead of the first radio ratings period of 2021 kicking off next week, Mumbrella s Zanda Wilson runs the rule over all the new and refreshed shows set to debut, and suggests what a successful year would look like for each offering.
January 14, 2021 11:12
After a few solid years of relatively stable breakfast offerings across most metro markets, 2021 is set to be a big refresh across Australian commercial radio, with new or refreshed lineups debuting in every city.
No less than eight new commercial breakfast shows will debut this year. Most are coming from Southern Cross Austereo (SCA), but there’ll also be new shows on Australian Radio Network (ARN) and Nine Radio.
Dean ‘Clairsy’ Clairs returned for one final broadcast on Mix 94.5 on Friday to say goodbye to his co-hosts Matt Dyktynski and Kymba Cahill, as well as listeners, fans, colleagues and the city of Perth.
He said he’d thrown a spanner in the works by resigning, but sent his best wishes to his replacement Pete Currulli, who moves across from the Hit92.9 Breakfast show. Hit92.9 has since become part of the Triple M family, and its new Breakfast lineup has not been revealed.
Clairs said he was sad to say farewell.
“I couldn’t think of two better people to do it with,” he said of his co-hosts.