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Wednesday, 10 February 2021, 1:23 pm Westhaven based agency Chemistry has been appointed by Arena Living as its brand and communications partner after a competitive pitch. As part of the new relationship, Chemistry has been tasked with differentiating Arena Living’s brand in what is a fast growing highly competitive category. Kylie Lindsay, Marketing Manager of Arena Living Retirement says: “Chemistry really impressed us with their commercial approach, particularly around lead generation and in-depth understanding of what we are about. They really understood our market challenges and identified opportunities to make our brand stand for something unique.” “We have big plans over the next few years and look forward to working ....