The partnership will append Lotame's Panorama Universal ID to each Killi profile, allowing Lotame clients to continue to target consumers in a cookieless world while increasing Killi's data transactions
New
Killi Ltd.: Killi Featured in Business Insider
New York, New York (Newsfile Corp. - December 10, 2020) -
Killi, (TSXV: MYID) (OTCQB: MYIDF), the startup that pays users for their data, is rolling out a recurring monthly payment to win more consumers.
This marks a strategic shift toward more passive data-sharing, which the startup hopes will prove more attractive for consumers.
Killi pays users to share location, shopping, browsing, and spending data. It sells that data, and splits the profits with users 50/50.
The startup is betting that the increased focus on consumer data control will be a tailwind for its consent-focused platform.