A hospitality veteran with over 15 years of experience, Jimmy Sarfraz joins Signia by Hilton San Jose as general manager from Hilton San Jose and Juniper Hotel Cupertino, Curio Collection by Hilton in Cupertino, California, where he served as complex general manager. In his new appointment, Sarfraz plays a pivotal role in driving plans for the re-opening of the landmark hotel. He is responsible for all aspects of the two-tower property and will lead the team in hotel operations, from marketing and hotel administration to guest services and satisfaction.