superspreader. it s okay to cry. it s okay to break down. hospitals across the country under siege. but front line er doctors still manage to send a message of hope plus, we ve got a live one shark tank s mr. wonderful kevin o leary in the news tank, talking small business survival. live from cnbc global headquarters, the facts, the truth, the news with shepard smith. good evening. the united states just topped more than 13 million covid cases, according to johns hopkins. los angeles has just issued a new stay-at-home order it starts on monday. a full report coming and all of this as the virus has disrupted another american tradition. black friday, normally one of the busiest shopping days of the year not in covid s 2020 in many parts of our nation, thinner lines at stores. smaller crowds at malls. many people opting to shop from home instead it s a trend accelerated by covid. shoppers projected to spend as much as $10.6 billion today. that s according to the data
under siege. but front line er doctors still manage to send a message of hope plus, we ve got a live one shark tank s mr. wonderful kevin o leary in the news tank, talking small business survival. live from cnbc global headquarters, the facts, the truth, the news with shepard smith. good evening. the united states just topped more than 13 million covid cases, according to johns hopkins. los angeles has just issued a new stay-at-home order it starts on monday. a full report coming and all of this as the virus has disrupted another american tradition. black friday, normally one of the busiest shopping days of the year not in covid s 2020 in many parts of our nation, thinner lines at stores. smaller crowds at malls. many people opting to shop from home instead it s a trend accelerated by covid. shoppers projected to spend as much as $10.6 billion today. that s according to the data firm adobe analytics and thanksgiving day spending rose by more than 21% compared to the s
how to get through this. it s been an extraordinary outcome. one i could have never perceived could happen in march when we were scrambling for ppp loans, the majority of my companies were cash flow negative we shut down retail, until we went through this extraordinary transformation we would have never shut down our headquarters we would have never assumed that we could make a pivot and start selling direct to our customers instead of through retail. that s exactly what happened and when you sell something direct to a customer, you make almost 100 cents on the dollar versus $0.50 when you sell through retail that s the reason that there s a massive digital pivot going on, and there s major cost savings also occurring i could have never foreseen this, 15% of my staff including the areas of accounting, logistics and compliance never want to come back to the office. wow. they re raising kids at home in the suburbs, taking care of elderly parents. another major savin