listen. oversimplifying it, any way you slice, kony is bad dude. people use social media to get the message out there. it shows you don t have to dump a ton of money into a movement anymore. bono that gave zero dollars with their charity. you should take notice. kanye did. kanye does not care about african people. i tied it back. that was a call back like 17 years ago. [ laughter ] jake you walk around and call yourself a social media expert. how the hell did it go viral so fast. is it celebrity power or crazy power? we love ugandan warlords that is what it is. i hear that ryan seacrest is keeping up with kony.