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African Stars Unite to Draw the Line Against Malaria in Groundbreaking Film


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dentsu International partners with Malaria No More UK and Meji Alabi inviting youths from around the world to join the movement against the world s oldest deadly disease
Dentsu international has partnered with global NGO Malaria No More UK to launch ‘Draw The Line Against Malaria’. The star-studded creative campaign invites youth from across Africa and the globe to join the movement to end the world’s oldest deadliest disease. The global integrated campaign is the latest in a three-year pro bono partnership involving creative and media agencies from across the dentsu international network, aimed at ending a disease that kills a child every two minutes. ....

New York , United States , United Kingdom , Nairobi Area , Cape Town , Western Cape , South Africa , City Of , Noord Holland , Black Dog , South African , Osas Ighodaro , Nicole Eveleigh , Meji Alabi , Omotolaj Ekeinde , Anna Lungley , Elvis Ikechukwu Eze , Siya Kolisi , Saray Khumalo , Mark Pengelly , Eliud Kipchoge , Daniel Obasi , Restless Development , Rentokil Initial , Networks Africa , Melinda Gates Foundation ,

dentsu


dentsu
Published on:
24th February 2021
Powerful multi-platform collaboration of dentsu agencies in Africa, Europe and the US asks young people from across the African continent and globally to ‘Draw The Line Against Malaria’ and call on leaders to end malaria in a generation.  
Campaign Creative and Strategy lead by Isobar Amsterdam.
Digital platform showcases a fresh new universal visual language made up of lines, symbols and patterns, called ‘Muundo’ - for a digitally connected generation.
The ‘Draw The Line Against Malaria’ campaign is part of dentsu’s $5 million pro bono partnership with Malaria No More UK and commitment to the UN Sustainable Development Goals. ....

New York , United States , United Kingdom , Nairobi Area , South Africa , Cape Town , Western Cape , City Of , Noord Holland , Osas Ighodaro , Meji Alabi , Omotolaj Ekeinde , Anna Lungley , Elvis Ikechukwu Eze , Siya Kolisi , Saray Khumalo , Eliud Kipchoge , World Health Organization , Melinda Gates Foundation , Partnership To End Malaria , African Union Commission , Un Sustainable Development Goals , Campaign Creative , African Leaders Malaria Alliance , Draw The Line Against Malaria , Malaria No More United Kingdom ,