Best Media Info: After India’s incredible performance at the International Festival of Creativity in 2022 and the homecoming of the first ‘Agency of the Year’ title, along with 47 metal hauls across 20 categorie| Advertising News
Best Media Info: As Cadbury Bournvita’s sugar content fiasco unravels, BestMediaInfo.com delved deeper to understand whether the statutory body should come up with stricter norms and guidelines to alleviate the issu| Marketing News
Best Media Info: Virtue Worldwide’s Hayden Scott, Creative Head (APAC), and Kartick Krishnamurthy, Business Director speak about how the creative agency of Vice Media Group came to India, the clients they work with,| Advertising News
Best Media Info: With the rise of cord-cutting and the continual change in customer behaviour, marketers today tend to explore various touch points, making attribution modelling even more challenging. Here’s their r| In-depth News
Best Media Info: There isn’t a formula engraved in stone when it comes to choosing the right marketing strategy for a brand, and the rapid fragmentation has added to a marketer’s challenges. But what are they choo| Marketing News