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Fino Payments Bank targets young millennials as Bharat plugs into digital economy, The Bank's CASA expansion plan gets digital push

Mumbai (Maharashtra) [India], March 21 (ANI/PNN): Fino Payments Bank ("Fino Bank", "The Bank") is actively pursuing to capitalize on the opportunities arising out of increasing digitalization of India's economy. The profitable payments bank and the only listed entity in its space, is focusing on digital-led growth as part of its Fino2.0 journey. For Fino Bank fully digital means engaging with a new set of digitally savvy and aspirational customers, the young millennials. Towards this objective, the Bank strengthened its direct-to-customer (D2C) channel, mobile banking app "FinoPay", with improved user interface and new service offerings. The most significant initiative being the digital savings account service launched in December 2022, which is getting encouraging response. Terming creation of a digital ecosystem as critical for the bank's growth Tejas Maniar, Chief Digital Officer, Fino Payments Bank said, "Our D2C strategy aims to acquire t

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