Companies who host customer advisory boards (CABs) need to create extra value and incentive to get their customers to travel to their in-person meetings.
Being aware of and proactively mitigating common roadblocks should go a long way to ensuring your own CAB program stays on track and achieves maximum success.
9 Tips For Customer Spotlights At Customer Advisory Board Meetings forbes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from forbes.com Daily Mail and Mail on Sunday newspapers.