Feb. 18, 2021
Text messaging is one of the hottest ways to market a foodservice brand, which explains why a recent webinar hosted by VIPinsiders and RepeatMD drew a record turnout of listeners.
A panel of experts shared tips on the trend, covering how to use text messaging to generate revenue, how to create an engaged customer database, what the CAN-SPAM Act requires and how leaders such as Starbucks and Chick-fil-A are using the tool successfully.
Listeners heard from Philipp Sitter, founder and CEO of VIPinsiders and RepeatMD; Chris Chomenko, vice president of sales at VIPInsiders and RepeatMD, and Fajar Hassan, who serves as marketing director at EggHaus Gourmet and King s BierHaus.
Good Vibes Burgers and Brews, 1329 E. Broadway, opens January 9 in Pearland. The new tiki joint and burger restaurant takes over the spacer formerly occupied by the original King s Biergarten, a move that surprised and disappointed many of the loyal patrons of Hans Sitter s Bavarian bar and restaurant, as we reported here in the
Houston Press. While some Pearland residents may be slow to warm up to the new concept, owner and executive chef Eric Nelson is eager to welcome the community to his exciting venture. Nelson has previous experience working for the Ritz Carlton hotel group, Valencia Hotel Group, The RK Group and most recently as executive chef and managing partner at Number 13 in Galveston.