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Adobe 報告:數位流程與線下客戶關係結合將成銷售關鍵

去年因為新冠肺炎疫情所帶動的遠距工作浪潮重新塑造了銷售團隊與現有和潛在客戶互動的方式。雖然數位轉型和視訊會議讓他們得以在新冠肺炎肆虐期間保持銷售過程溝通順暢,但缺少面對面接觸且數位互動日漸增多,亦意味著客戶的期望已與以往截然不同。

Adobe 委託 Forrester Consulting 進. ....

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