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Mariano Puig, who grew his family business into a fashion powerhouse, dies at 93
Harrison Smith
© Courtesy of Puig
Mariano Puig helped transform his family’s Barcelona-based company into a fashion and fragrance powerhouse.
As a young boy in Barcelona, Mariano Puig watched as his father built a small family business into a major perfume and cosmetics firm. The elder Puig released Milady, the first lipstick made in Spain, and then developed one of the country’s most popular fragrances, the lavender-scented Agua Lavanda, shortly after Francisco Franco came to power in 1939.
Mr. Puig grew up atop the company’s offices and factory, in a six-story building in the Eixample district where a noisy dumbwaiter carried packages to the street and large tanks of alcohol sat in the basement. After visiting the vats in his youth, going downstairs with his father to learn the science behind perfume, he earned a chemical engineering degree and bega ....

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