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APOS: Netflix's Bela Bajaria Pinpoints the Duality of Local Authenticity on a Global Platform

APOS: Netflix s Bela Bajaria Pinpoints the Duality of Local Authenticity on a Global Platform
Naman Ramachandran, provided by
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Netflix head of global TV Bela Bajaria says that staying authentically local is key to global success for the giant streaming platform.
Speaking at the opening day of the annual Asia Pacific focused APOS conference, a virtual affair for the second year in a row due to COVID-19, Bajaria said that the localization process is led by on-ground leadership.
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Bajaria described “extraordinary empowered, local decision makers,” who “make the decisions in their own time zone in their own country and in their own language.” ....

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James Murdoch Envisages the Rise of Creator-Led Franchises as Media Conglomerates Dumb Down

James Murdoch Envisages the Rise of Creator-Led Franchises as Media Conglomerates Dumb Down
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James Murdoch, former CEO of 21st Century Fox, and founder and CEO of Lupa Systems, is heralding a future that spotlights creator-led franchises.
Delivering the opening keynote speech at the annual APOS conference, Murdoch said that the emergence of massive conglomerates meant that “there is less room for truly original work (and) lots more derivative work,” but with higher budgets, whether it’s in films or series. In this scenario, mid-market genres such as literary adaptations have limited room, Murdoch said.
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Netflix, Working Title Begin Production on Sally El Hosaini's 'The Swimmers' (EXCLUSIVE)

Netflix, Working Title Begin Production on Sally El Hosaini s The Swimmers (EXCLUSIVE)
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Netflix and Working Title have started production on “The Swimmers,” directed by “My Brother the Devil” helmer Sally El Hosaini.
The film tells the true story of swimming sisters Yusra and Sarah Mardini’s journey as refugees from war-torn Syria all the way to the 2016 Rio Olympics.
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In 2015, after their house was destroyed in the Syrian Civil War, the Mardini sisters decided to flee the country. They made their way to Lebanon and then Turkey, where they arranged to be smuggled into Greece by dinghy. In the middle of the Aegean Sea, the motor of the dinghy, overcrowded with refugees, cut out, and the Mardini sisters and others who could swim, ensured the safety of the passengers. ....

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