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Say Goodbye to Those Absurd Side-Effects Readouts in Drug Commercials

The FDA finalized a rule that will require a drug’s side effects to be "presented in a clear, conspicuous, and neutral manner.”

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Healthcare Advertising Market is Likely to Upsurge USD 35.01 Billion Globally by 2029, Size, Share, Trends, Demand, Growth and Opportunity Analysis

Healthcare Advertising Market is the title of a new report from Data Bridge Market Research. Key growth strategies, drivers, opportunities, key segments,

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Prescription drug ads: Why they are dangerous and should be banned

Op-ed: With an average of 80 pharmaceutical ads per hour on TV today, this is the most frequent form of health communication that the average American sees. Why that's not good.

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Social Media Influencers Now Marketing Drugs to Niche Audiences for Big Pharma

Pharmaceutical companies have started to use social media influencers for direct-to-consumer marketing.

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Selling Drugs and Diseases

Direct-to-consumer drug ads tell a hopeful story of a life reborn and the grim warnings of possible side effects hardly seems to matter.

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