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This viewpoint was created byWilly Legrand, Professor of Hospitality Management at the IU International University of Applied Sciences, Germany
The solutions nature provides: how can hotels contribute and benefit?
Nature and its ecosystem services are at the center of the hospitality business proposition: from food and beverage offers to guests enjoyment of natural landscape at a destination. Nature is not only a capital component available to businesses, but a source of solutions to mitigate and adapt to climate change and protect biodiversity while ensuring the well-being of staff and guests alike. Nature is a prerequisite for a successful business, however, a 40% drop in natural capital per person has been recoded over the past two decades (Dasgupta, 2021). Burning though this inventory of natural capital without a regeneration plan should result in alarm bells ringing. As the
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