Amanda Razani speaks with Matt Swain, head of communications insights and experience at Broadridge, about the 2024 CX and Communications Consumer Insights Report.
AI-powered chatbots can revolutionize the customer journey, argues communications expert Matt Swain, but only if brands approach the technology strategically.
/PRNewswire/ Consumers are making drastic cutbacks on their spending habits, with nearly two-thirds (65%) cutting spending with companies that don t meet.