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Chipotle Collabs With Chipotle Is My Life Kid For Limited Edition Apparel Collection And New Menu Item The partnership with the viral star celebrates 20 million Chipotle Rewards members News provided by Share this article Share this article NEWPORT BEACH, Calif., Feb. 18, 2021 /PRNewswire/ Chipotle Mexican Grill (NYSE: CMG) today announced it is teaming up with 12-year-old Roy Murray, aka the Chipotle Is My Life Kid, for a limited edition apparel drop as part of the Chipotle Goods collection. Roy became an internet sensation in 2014 when he famously exclaimed OMG, I love Chipotle. Chipotle is My Life! on camera (https://vm.tiktok.com/ZMeNYbrwf/). The collection features bold text and imagery referencing the viral moment. ....
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