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An online Central Queensland based kids boutique has planted itself in the community with its first brick and mortar opening.
Freddie the Rat opened its doors to the Emerald community on April 15, offering a bright and colourful range of clothing, footwear, accessories, toys and more.
Owner Rozzie Hamilton launched the online brand in March, 2020, when the closure of Emeraldâs previous childrenâs boutique encouraged her to open the store.
âThe first week has been great,â she said.
âItâs just been really lovely meeting everyone that has popped in and seeing the space come together.