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The case of Rolex Watch v. BeckerTime presents an interesting example of why it can be so important for watch brands to take immediate and firm action to stop alleged trademark infringing activity.
Companies can extract more profits if they can make consumers purchase the company’s replacement parts or use its exclusive dealership to repair the product.
For farmers, few examples of corporate constraints are more frustrating than repair restrictions and patent rights that prevent them performing maintenance on equipment they own outright.
This story was originally published by The Conversation. As tractors became more sophisticated over the past two decades, the big manufacturers allowed