With the IPL kicking off, speculations are rife that the former Indian cricket team captain M S Dhoni will hang up his boots after handing over the captaincy of Chennai Super Kings (CSK) to Ruturaj Gaikwad.
However, brand experts believe this is not the end of the road for Dhoni as a celebrity, and he still has some mileage left even if he completely retires.
Dhoni is expected to continue being associated with CSK even after retirement, according to a media report.
Kartik Aaryan has emerged as a dominant force in both Bollywood and the advertising world, leveraging his successful film career and charismatic persona to become a sought-after brand ambassador. With a string of blockbuster films and a relatable on-screen presence, Aaryan s brand value has soared, attracting a diverse range of endorsements.
The sports and athleisure brand had signed Kohli in 2017 in a deal amounting to Rs 110 crore. Kohli had become the first Indian sportsperson to sign an over Rs 100 crore deal.