Meet Samori Gambrah, the Global Brand Director for Captain Morgan, a Ghanaian American-born individual who takes great pride in his diverse cultural heritage.
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Expansive Campaign Includes a Three-Minute Brand Film Showcasing the New Ways We Work
Effort Encourages Talent and Businesses to Take a Leap Forward into New Ways of Working, Told Via Inspiring New Film
San Francisco, CA – May 4, 2021 – Upwork Inc. (Nasdaq: UPWK), the world’s work marketplace that connects businesses with independent talent, today announced an entirely refreshed brand, tagline, and global campaign to advance how it attracts and engages with the world’s best freelancers and companies of all sizes.
Freelancing is far more the norm than ever before and the pandemic has only accelerated the trend. As companies learn to navigate the new work landscape, Upwork is setting out to solve two core problems businesses face: the constraints of work with limited resources and critical skills gaps.