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February 4 2021, 12:47 pm | BY Ricki Green | 13 Comments Mike Myers and Dana Carvey, the stars who created and brought to life local-access legends Wayne Campbell and Garth Algar on the classic ‘Saturday Night Live’, ‘Wayne’s World’ skits and on the big screen, have reunited to ask viewers to ‘Eat Local’ on behalf of Uber Eats via independent creative company Special Group U.S. and Australia.
Joining them in Wayne’s basement rec room is chart-topping rapper Cardi B, who flexes her flair for comedy in the 60-second Super Bowl spot, which will air in the third quarter. The spot, ‘Eat Local’ opens with the memorable, guitar riff intro: “Wayne’s World, party time, excellent.” The spot leverages Wayne and Garth’s jovial personalities to give the advertising industry some good-natured ribbing. ....
January 12, 2021 10:32 While tropical tourism hotspots are left empty due to travel restrictions and border closures, tour guides from the Cook Islands have stepped in to give Australians a tour of Hungry Jacks’ limited-edition Tropical Whopper burger. The co-marketing campaign sees Hungry Jacks partner with Uber Eats. The burger will be exclusively available on through Uber Eats for just one week.
Previously, Uber Eats has partnered with McDonald’s on a campaign which saw the fast food chain’s range inserted into the delivery service’s ‘Tonight I’ll be eating’ ads. ADVERTISEMENT The Tropical Whopper campaign comes from Uber Eats’ creative partner Special Group Australia. ....
‘This is when creativity is at its best’: Creative leaders look to push boundaries in 2021 Mumbrella s Zoe Wilkinson asks Laura Aldington, Ben Lilley, Stephen McArdle, Lindsey Evans, Cade Heyde, Jim Gall and Anthony Gregorio what clients will expect from creative agencies, and how creativity will evolve in 2021. December 18, 2020 10:32 At the start of the year, the creative industry was focusing its efforts on how it could aid those who had been affected by, and were on the fighting on the front lines of the bushfire crisis. Then, it was all turned on its head when COVID-19 hit. Being dependent on the demands of clients meant that some agencies were definitely harder hit than others. But agencies got by, not just due to the sacrifices made by staff and leadership, but by becoming the exact partner their clients needed to navigate the chaos and prepare for what’s next, getting scrappy to pick up all small pieces of work, and chasing after a surprisingly busy ....