WWMT-TV Newschannel 3 provides local news, weather forecasts, notices of events and entertainment programming for Kalamazoo, Grand Rapids, Battle Creek, South Haven, Paw Paw, Portage, Otsego, Texas Township, Oshtemo, Plainwell, Allegan, Holland, Saugatuck, Holland, Wayland, Kentwood, Middleville, Hastings, Marshall, Three Rivers, Sturgis, Constantine, Coldwater, Albion, Wyoming, Hudsonville, Allendale, Byron Center, Hudsonville, Grand Haven, Muskegon, Sparta, Rockford, Belding, Greenville, Ionia, Cedar Springs and their surrounding areas.
The W.K. Kellogg Foundation partnered with Battle Creek Public Schools to cover up to 100 percent of tuition and fees for graduating seniors. The class of 2023 will be the first student cohort awarded this scholarship.