tour harm people by having false information about them. since it launched there s been a lot of noise about openai. it gives humanlike responses to basic queries and will dramatically change the way we get information online. it s already the subject of fierce debate, including the accuracy of some responses and whether the company violated authors rights when it was a train in the technology. this spring, converse congress hosted sam altman and he called for regulation to be draughted for the emerging industry. now.. speaking of regulators. . not everyone believes they will have the ability to keep artificial intelligence in check. that s sir martin sorrell s case. the man who s built the world s biggest advertising company has been speaking to the bbc s aaron heslehurst.. and he s also said advertising companies need to self regulate on the ethics of using the technology. we ve already taken a position that, for example, we won t alter pictures. let s say we had a white ac
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