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[Startup Bharat] How this Punjab-based beverage startup is betting on traditional Indian flavours

Founded in 2017, beverages brand Lahori is on track to reach Rs 250 crore gross revenue in FY22 and plans to reach Rs 1,000 crore in the next three years.

Chill And Cheers: Tale Of A Balle Balle Boy Who Started A Refreshing Desi Drink For An Active Lifestyle, Producing 20 Lakh Bottles Per Day

Saurabh Munjal Success Story: Together with his two cousins, Saurabh Bhutna and Nikhil Doda, Saurabh Munjal founded Lahori Zeera. The Punjab-based company created its own brand after realizing that there aren t many significant competitors in the desi drink category.

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