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‘What Moves People?’ Drives NREL Mobility Behavioral Scientist To Find Answers
March 16, 2021
Born in Mexico City, Mexico, Patricia (Paty) Romero-Lankao arrived in Colorado in
2006 and found her way to the National Renewable Energy Laboratory (NREL) in 2018
to grow a new mobility behavioral science capability.
“How people behave and make decisions are social science questions, not technical
ones,” Romero-Lankao said.
Understanding what factors influence people’s choices specifically energy and mobility
choices, such as whether to carpool or buy a fuel-efficient vehicle can inform policy,
technology rollout, and ultimately influence individuals to make cleaner choices.
Paty Romero-Lankao, NREL s lead behavioral scientist for mobility behavioral science, ....

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