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Take the Content and Revenue Protection Trends 2021 Survey

Take the Content and Revenue Protection Trends 2021 Survey
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Navigating the Ad Tech Maze

Navigating the Ad Tech Maze
In an ideal world, digital advertising should work like broadcast advertising, but with even better targeting and variable ad pod lengths. However, the ad tech business has the nuances of stock market trading, combined with the technical challenges to support all devices of the splintered multi-platform world that is streaming. And everyone involved knows there are gaps between where things are and where they should be.
What follows is a summary of the Streaming Media West Connect 2020 panel Streaming Ad Tech Relationship Advice, with our experts weighing in on their key issues. If you re not where our speakers are, you ll be making a lot of choices and will likely have to create your own path. ....

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Will Remote Production and Cloud Distribution Become the New Norm?

Learn more about the pandemic s impact on streaming production at Streaming Media East.
See complete videos and other highlights from Streaming Media West Connect on Streaming Media s YouTube channel.
Read the complete transcript of this video:
Eric Schumacher-Rasmussen: Between remote production and cloud distribution, those were things that were we were already seeing more of before COVID hit, and we ve only seen it accelerate in the last six months. How has that accelerated technology pace impacted the industry from your perspective? And do you think it ll slow down again once, we get back to normal, whatever that looks like?
Peter Wharton: One of the biggest shifts is this move to the cloud. And the most difficult part of that, the Holy Grail, was actually doing live production, because a lot of production imposes a lot of challenges to make the cloud hard to do, from high bandwidth and very low latency and lots of signals, it makes that one of the most diffic ....

Eric Schumacher Rasmussen , Shaquille Oneal , Glenn Weiss , Peter Wharton , Euan Mcleod , Will Remote Production , Cloud Distribution Become , Streaming Media , Streaming Media West Connect , Holy Grail , Shaquilleo Neal , Video Production , Live Streaming , Cloud Video , எரிக் ஷூமேக்கர் ராஸ்மஸெந் , க்ளென் வெயிஸ் , பீட்டர் வார்டன் , விருப்பம் தொலைநிலை ப்ரொடக்ஶந் , மேகம் விநியோகம் ஆக , ஸ்ட்ரீமிங் மீடியா , ஸ்ட்ரீமிங் மீடியா மேற்கு இணைக்கவும் , பரிசுத்த க்ரேல் , காணொளி ப்ரொடக்ஶந் , வாழ ஸ்ட்ரீமிங் , மேகம் காணொளி ,

Where Will New Content Come from in the COVID Era?

Learn more about the pandemic s impact on media at Streaming Media East.
See complete videos and other highlights from Streaming Media West Connect on Streaming Media s YouTube channel.
Read the complete transcript of this video:
Eric Schumacher-Rasmussen: Obviously, one of the things that s going on is that scripted content production has very much ground to a halt. It is slowly creeping back up, but we actually have a question from the audience. That s one that was already on our list, which is, are we in any danger of running out of new content? Is the era of peak TV just on pause? Is it over? Where do you see the creation of new content coming from? Is it going to be more unscripted content, reality content, animation? Michelle, your thoughts on that? ....

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The Art and Science of OTT Recommendation Algorithms

The Art and Science of OTT Recommendation Algorithms
Learn more about OTT recommendation and discovery at Streaming Media East.
See complete videos and other highlights from Streaming Media West Connect on Streaming Media s YouTube channel.
Read the complete transcript of this video:
Eric Schumacher-Rasmussen: Michelle, what are you seeing as you talk to services in the industry and technology providers, in terms of improving the types of recommendations that are delivered to viewers and helping them find the content they want to watch?
Michelle Abraham: Well, definitely, using some sort of algorithms recommendation engine a part of most services and Jon and Peter are right in that. Oftentimes, there are reasons for what s shown at the top. There s all of the analytics that support that, there are business reasons for recommending certain shows over others that don t necessarily factor into what the consumer has actually watched in the past ....

Eric Schumacher Rasmussen , Michelle Abraham , Streaming Media , Streaming Media West Connect , எரிக் ஷூமேக்கர் ராஸ்மஸெந் , ஸ்ட்ரீமிங் மீடியா , ஸ்ட்ரீமிங் மீடியா மேற்கு இணைக்கவும் ,