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Food Folks @ Lau Pa Sat wins Food & Beverage Retailer of the Year 2021

Food Folks @ Lau Pa Sat wins Food & Beverage Retailer of the Year 2021 - Singapore award
Staff Reporter
© Provided by Singapore Business Review
A purpose-driven retail food hall concept, focused on supporting local brands, helped breathe new life into one of our well-loved national monuments - Lau Pa Sat.
Lau Pa Sat, a gazetted monument in the Central Business District (CBD) known for its Satay Street and a multitude of hawker and international food for many years, was ready for a refreshing, new concept. Despite COVID-19 affecting its launch timing due to delays in construction, The FairPrice Group, with the support of SLA and STB, boldly decided to launch Food Folks @ Lau Pa Sat to continue to serve the community and local entrepreneurs whilst waiting for tourists to return in the future. ....

Fairprice Group , Central Business District , Satay Street , Food Folks , Lau Pa Sat , Michelin Bib Gourmand , Shi Hui Yuan , Michelin Starred Chef Kang , Masala Chicken Pizza , Java Banana Chips , Mushroom Ragout , Soup Spoon , S Tay The Night , Fossa Chocolate , Food Folk Lemongrass Pale Lager , Artisan Bricks , Food Folk Chilli Crab , Iced Gem Biscuits Lego , Food Folk , Food Folks Experience , நியாயமான விலை குழு , மைய வணிக மாவட்டம் , சத்ய் தெரு , உணவு எல்லோரும் , லாவ் பா அமர்ந்தார் , மைக்கேலின் பிப் கொர்மந்ட் ,

Kopitiam@Plaza Singapura gets new look and a clutch of famous names

Kopitiam@Plaza Singapura gets new look and a clutch of famous names
tnp.sg - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from tnp.sg Daily Mail and Mail on Sunday newspapers.

Liao Fan , Mark Lee , Ma Chi Mian , Plaza Singapura , Nasi Ayam Taman Serasi , Hawker Chan , Rice Field Bran Oil , Soil Care , Food Centre , Bib Gourmand , Shi Hui Yuan , Riverside Indonesian , Original Fish Soup , Tuan Yuan Express , Jin Fu Korean Cuisine , Qiu Lian Ban Mian , Pepper Lunch Express , Chan Hon Meng , Liao Fan Soya Sauce Chicken Rice , Chinatown Complex Food , Michelin Bib Gourmand , Herbal Ginseng Black Chicken , Watercress Pork Ribs , Buddha Jumps Over , Imperial Chicken Rice , Fairprice Neighbourhood Super ,

#MarketingExcellenceAwards 2020 highlight: Shi Hui Yuan shows local prowess with brand revamp

Details
18 December 2020
Shi Hui Yuan began as a humble hawker stall at Mei Ling Market in 1969. Famed for its collagen-rich gravy and nutrient-loaded herbal braising sauce that has been cooked uninterrupted for the last 30 years, the brand built its pool of regular customers who return for the delicious and inimitable dishes over the years.
With Shi Hui Yuan’s owners coming of retirement age, the team saw an opportunity to forge a business partnership to preserve local heritage food and to grow the brand for more people to enjoy the uniquely Singapore flavour. It subsequently embarked on a brand transformation journey, which ultimately saw it winning the silver award for Excellence in Marketing Transformation and bronze for Excellence in Shopper Marketing in this year’s Marketing Excellence Awards. ....

Mei Ling , Corporate Orders Programme , Shi Hui Yuan , Mei Ling Market , Marketing Transformation , Shopper Marketing , Marketing Excellence , Mei Ling Street , Tubby Belly , Central Business District , மெய் லிங் , பெருநிறுவன ஆர்டர்ஸ் ப்ரோக்ராம் , ஷி ஹுய் யுவான் , மெய் லிங் சந்தை , சந்தைப்படுத்தல் மாற்றம் , கடைக்காரர் சந்தைப்படுத்தல் , சந்தைப்படுத்தல் சிறப்பானது , மெய் லிங் தெரு , டப்பி தொப்பை , மைய வணிக மாவட்டம் ,