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Trish Taylor Joins Weber Shandwick to Lead Washington, D.C. Healthcare Practice


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WASHINGTON, April 8, 2021 /PRNewswire/  Weber Shandwick, one of the world s leading global communications and marketing solutions firms, today announced the appointment of Trish Taylor as executive vice president and lead of the agency s Healthcare practice in Washington, D.C. Most recently, Taylor, who holds a doctorate in social and health psychology, served as executive vice president of Hager Sharp s Health practice.
Taylor will leverage her more than 20 years of experience working across government, nonprofit and private sector clients on national public education, awareness and behavior change campaigns in her new role. She will counsel clients on patient advocacy and public health campaigns that accelerate health behaviors, public affairs programs that impact healthcare policy and health provider education initiatives that enhance healthcare delivery.  ....

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The Journey to Become Transformational


AKQA’s Geoff Northcott, Jury President of the 2021 Creative Business Transformation Lions, explores how brands can embrace a transformational culture and unlock progress through creativity. 
The world never stops evolving but neither do leading companies. A mindset of envisioning a better future and working tirelessly to realise it is required more than ever today, as digital technologies, design thinking and a global pandemic drive disruption in every industry.
However, with the Fortune 500 turning over faster than ever, and 70% of leaders describing their transformations as failing to achieve their goals, there’s a need to celebrate and share the stories of those that succeed to distill the common learnings from their journeys. ....

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Getting America Vaccinated: How Businesses Can Communicate to Employees, Customers & Communities About COVID-19 Vaccinations


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NEW YORK, March 10, 2021 /PRNewswire/  As vaccinations begin to accelerate, the months ahead present among the most profound and crucial communications challenges for business leaders. To answer the challenge, Weber Shandwick, a leading global communications and marketing solutions firm, is launching Plan Vx – a custom offering that draws on the agency s extensive vaccination and public health communications experience to help manage the complex internal and external communications required. As part of the offering and the agency s effort to democratize guidance for successfully communicating around this issue, Weber Shandwick is making a playbook publicly available that provides best practices and resources to organizations of any size.   ....

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Weber Shandwick Named PR Agency of the Year at Campaign US Awards


Weber Shandwick Named PR Agency of the Year at Campaign US Awards
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NEW YORK, Feb. 18, 2021 /PRNewswire/ Weber Shandwick was named the gold winner for PR Agency of the Year at the second annual
Campaign US Agency of the Year Awards today. The awards recognize creative, strategic and business excellence at media, creative, digital, experiential and PR agencies across the United States.
In awarding the honor,
Campaign highlighted Weber Shandwick s success in helping clients navigate the year s tough challenges, including the impact of the COVID-19 pandemic and a collective reckoning on racial injustice. ....

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