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Caribbean Tourism Organization seeks to broaden the Caribbean's appeal in the Arabian Market


The Caribbean Tourism Organization (CTO), the region’s tourism development agency, is seeking to strengthen its relationship with Emirates Holidays, the largest airline tour operator in the Middle East, as it seeks to broaden the Caribbean’s appeal in the Arabian Market.
Meetings with the tour operator have been scheduled this week during Arabian Travel Market (ATM) from 24-27 April, to build on the relationship which began last year when the CTO conducted an in-house training program in Dubai, United Arab Emirates (UAE) for 40 Emirates Holidays reservations, sales and operation staff to familiarize them with the Caribbean product. This after Emirates airlines had announced fights from Dubai to Fort Lauderdale, Florida, with a code share agreement with Jet Blue, that opened up numerous Caribbean destinations to the United Arab Emirates. ....

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