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Experience The Pristine Beauty of Hokkaido
Engaging in thrilling activities and uncovering fascinating cultures deep in nature – that’s what ’adventure travel’ is all about! The Adventure Travel Trade Association (ATTA) defines adventure travel as consisting of two or more of the following elements: activity, nature, and intercultural experiences. From enjoying freedom to appreciating beauty, and perhaps even changing your own outlook on life, there are numerous reasons to join a trip such as this.
Compared with urban tourism, regional travel has a far greater beneficial impact on the local economy, leading to a surge of interest from tourism enterprises. Hokkaido is a big player here, currently developing ambitiously to accommodate more and more adventure holidays and thereby expand the industry.