Though La Rocca cakes have never had a Toronto flagship location before, they haven t been hard to find: you might recognize these cakes from major grocery stores and cafes like Longo s, Sobeys, Loblaws, Second Cup and Timothy s.
They finally got a home of their own at 2638 Yonge St. on Dec. 15. The only other location for La Rocca previous to this was in Richmond Hill. Midtown is a great location given the up-and-coming neighbourhood full of families and people who love great food. The location has great visibility and made for a quick build, Philippe Gaudet, VP Sales & Marketing told blogTO.