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Campaign AI global new-biz client spotlight: FMCG remains hottest sector in July
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Vic Vaswani
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Havas tops H1 Europe agency rankings
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Campaign AI Europe agency rankings: Havas leads in creative and media in H1
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Bread has many accompaniments in India â especially if you happen to nurse a sweet tooth. You could drizzle a splash of strawberry syrup on it, spread a spoonful of Nutella, or opt for a spoon of good, old-fashioned jam.
Daburâs latest product makes an entry into this world and is attempting to portray an age-old Ayurvedic ingredient in a new light. The FMCG giant has introduced a product called Honey Tasties â in strawberry and chocolate variants. With an ad by Havas Worldwide that shows the coming together of two worlds, Dabur has officially arrived.
There is movement in this category after the stir in December 2020. Major honey brands such as Dabur, Patanjali, and Emami (Zandu Pure Honey) failed a purity test conducted by a German laboratory according to the Centre for Science and Environment (CSE), Delhi-based public interest research and advocacy organisation. Out of the 13 honey brands that were tested, Maricoâs Saffola honey was the only big b