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Foreign brands stand out at consumer goods expo By Wang Junwei | chinadaily.com.cn | Updated: 2021-05-07 17:37 Share CLOSE People visit the Hainan exhibition area of the first China International Consumer Products Expo in Haikou, South China s Hainan province, on Friday. [Photo/Xinhua]
Foreign brands comprise the largest proportion of those at the consumer goods expo which opened Thursday in Haikou, South China s Hainan province, showing the potential of the Chinese market and the consumption upgrading trend, Workers Daily reported on Thursday.
Covering 80,000 square meters, the China International Consumer Products Expo will be the largest consumer goods expo in the Asia-Pacific region, the organizers said. The international exhibition area of the expo covers 60,000 square meters and has attracted 648 overseas companies and 1,365 brands from 69 countries and regions.
The China International Consumer Products Expo, or the Hainan Expo, is a new platform to highlight China s consumption power globally and offer companies opportunities to diversify market channels, according to business leaders and government officials.
More than 1,300 brands from 69 countries and regions are participating in the flagship expo in South China s Hainan province from May 7-10. They said the event, held in Haikou, the provincial capital, not only builds a platform for global brands to enter the Chinese market via Hainan Free Trade Port, but helps them better tap into the latest industry trends and initiate new practices that could set the tone for growth in the country.
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