1st June 2021
Italian confectionery giant Ferrero has agreed to buy British biscuit maker Burtonâs just eight months after acquiring Foxâs Biscuits.
The acquisition via Ferreroâs Belgium-based holding company CTH includes six production facilities in the UK, which are based in Blackpool, Dorset, Edinburgh, Livingston, Llantarnam and Isle of Arran, and employ about 2,000 staff.
The financial terms of the deal were not disclosed.
The Burtonâs Biscuit Company generated sales of more than £275m during the last 12 months from well-known brands including Maryland Cookies, Jammie Dodgers, Wagon Wheels, Patersonâs and Thomas Fudgeâs.
It was revealed back in February that Burtonâs owner since 2013, the Ontario Teachersâ Pension Plan (OTPP), had put the business up for sale. Sources quoted at the time suggested the UKâs second-largest biscuit manufacturer would attract considerable interest and could be worth upwards of £360m. Deman
/PRNewswire/ A Ferrero-related Company today announced that it has entered into a definitive agreement to acquire Burton s Biscuit Company ("Burton s") from.
Ferrero snaps up UK s Burton s biscuits
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sei in
Italian sweet maker boosts British presence
01 Giugno 2021
TURIN, JUN 1 - Italian chocolate and sweet maker
Ferrero on Tuesday snapped up Burton s Biscuit Company of the
UK.
Ferrero will take over the six UK factories of Burton s, which
makes iconic biscuits like Maryland Cookies, Jammie Dodgers,
Wagon Wheels, Paterson s and Thomas Fudge s.
It is headquartered in St Alban s and its plants are based in
Blackpool, Dorset, Edinburgh, Livingston, Llantarnam and Isle of
Arran.
The business has a history in the British biscuit market dating
back to 1935, with a very strong heritage and brand awareness.
Burton’s Biscuit Company has been acquired by Italian spreads and confectionery giant Ferrero from former owner Ontario Teachers’ Pension Plan Board for an undisclosed sum.
‘A very interesting target’: Ferrero looks to expand biscuit offering after Burton’s acquisition Italian confectionery giant Ferrero says it is looking to enlarge its product offering in the sweet biscuit market after acquiring the UK’s second-largest biscuit manufacturer Burton’s from former owner Ontario Teachers’ Pension Plan Board for an undisclosed sum.
Burton’s produces some of the best-loved brands in the UK biscuit market including Maryland Cookies, Jammie Dodgers, Wagon Wheels, Paterson’s and Thomas Fudge’s and employs around 2,000 people across six manufacturing locations in the UK. It generated sales of more than £275 million during the last 12 months.