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Photo: (Photo : Katie Harp / Unsplash)
The pandemic inspired many to start doing things they never thought they could do before- perhaps things they put off doing because they were too busy. One example is the 51-year-old mom working as a tour guide for 30 years and only stopped because of the pandemic. While the tourism industry was hit badly, the mom would start a home-based business and share her success story.
Hobby Turned Homebased Business
Josephine Wee had been making homemade cookies for her children even before the pandemic. My children love what I bake, and they were the ones who told me, Mom, you should be selling these. But, the mom was stopped in her tracks whenever she thought that selling to strangers would be a lot harder, a different kind of standard.
Like many of us, Belle found herself in her home kitchen during Circuit Breaker.
The then-recruiter tinkered around with cakes but ended up jazzing up plump, juicy strawberries with the likes of unicorns, chic ombre shimmers, and customised edible text.
Now, the 25-year-old sole proprietor of the ACRA-registered business glams up to 18 boxes of the freshest produce from USA, Australia and Korea daily.
For the new year, look forward to white chocolate coating and splashes of red and gold to signify wealth and prosperity, as well as edible charms like koi and fortune cats. Prices start from $68 for 12 large strawberries.
Zack (right) and his son Johan Aizey busy preparing burgers under a tent in front of their home in Kota Kemuning, Shah Alam. Zakaria Abu Saim
The airline industry was one of the worst hit sectors when lockdowns were imposed in various countries due to the Covid-19 outbreak. In Malaysia, the same story unfolded.
Flight attendant Zakaria Abu Saim, 50, of Kota Kemuning, Shah Alam, was not spared. The aviation industry took the biggest blow as there weren t many flights scheduled. I was only getting one flight a month whereas, before, I was getting at least 10-12 flights, says the leading steward with Malaysia Airlines.
Bella Vista Bed and Breakfast Inn in Placerville recently received the Home-based Business of the Year award from the El Dorado County Chamber of Commerce.
“This award is very special because it’s recognizing a lot of dedication and hard work,” said owner Kathleen Ash, who purchased the
How to Target Evolving Niche Markets
The pandemic has forced so many industries to shift their strategies, and many will never go back to the old way of doing business. Consider these strategies for pitching to shifting markets.
The coronavirus pandemic has forced huge technological shifts and philosophical pivots in just about every industry out there. And even though vaccines are slowly rolling out and there are signs of brighter days to come, it’s possible that some markets have been permanently changed. For instance, the reign of public gyms and boutique fitness centers could be over, as some 59% of Americans say they don’t plan to renew their membership after the COVID-19 crisis is over, according to a study by TD Ameritrade. And the traditional car-buying experience is beginning to be eclipsed by a more web-driven sales journey.